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Course Information

Marketing Management (MKTG4323 (UG16))

Term: Spring Term 2017 (UNDG)

Faculty

Marcus K CraytonShow MyInfo popup for Marcus K Crayton
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Schedule

Tue-Thu, 3:30 PM - 4:45 PM (1/9/2017 - 5/4/2017) Location: MAIN (Agard-Lovinggood Bldg 311 - Lecture - Discussion)

Description

This course is designed as a capstone in the education of undergraduate business students. It involves the management of business organizations, in the broadest sense, integrating previous studies in business and administration into a coherent, realistic approach to business policy and decision making.