Help

Course Information

Marketing Management (MKTG4323 (UG14))

Term: Spring Term 2015 (UNDG)

Faculty

William T PattonShow MyInfo popup for William T Patton
Email address is hidden, click here to email
 

Schedule

Tue-Thu, 2:00 PM - 3:15 PM (1/12/2015 - 5/7/2015) Location: MAIN (Agard-Lovinggood Bldg 311 - Lecture - Discussion)

Description

This course is designed as a capstone in the education of undergraduate business students. It involves the management of business organizations, in the broadest sense, integrating previous studies in business and administration into a coherent, realistic approach to business policy and decision making.