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Course Information

Marketing Management (MKTG4323 (UG12))

Term: Spring Term 2013 (UNDG)

Faculty

Kathryn S DavisShow MyInfo popup for Kathryn S Davis
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Schedule

Mon-Wed-Fri, 2:00 PM - 2:50 PM (1/4/2013 - 5/5/2013) Location: MAIN (Agard-Lovinggood Bldg 311 - Lecture - Discussion)

Description

This course is designed as a capstone in the education of undergraduate business students. It involves the management of business organizations, in the broadest sense, integrating previous studies in business and administration into a coherent, realistic approach to business policy and decision making.