Sales Management (MKTG3365 (UG10))
Term: Spring Term 2011 (UNDG)
Schedule
Tue, 6:00 PM - 9:00 PM (1/6/2011 - 5/8/2011) Location: MAIN (Agard-Lovinggood Bldg 316 - Lecture - Discussion)
Description
A study and analysis of techniques in professional selling with special emphasis on
application of concepts in actual sales presentations. Emphasis is also on the
planning and execution of an advertising sales campaign and the economic benefits and social relationships that are derived from such a campaign.